11th Street Cowboy Bar

Who They Are

The 11th Street Cowboy Bar is a world famous live country music establishment in Bandera, Texas. Pegged as “The Biggest Little Honky Tonk in Texas”, its been featured in Life Magazine, The Oprah Show, Texas Highways, Texas Monthly, USA Today, Southern Living, and many more national publications and outlets as a must-see destination in Texas.

Project Overview

11th Street Cowboy Bar approached us for a complete branding overhaul. They needed a logo that would pay homage to the old, and transition to a new chapter of the venue. Its loved by many locals and out of towners that visit on a regular basis, the foundation of the establishment is in the people. The owners have big plans in overhauling this classic joint into something that will attract even more audiences as time goes on. The new bar logo design needed to work for this transition, and they couldn’t be happier with how it turned out.

11th Street Cowboy Bar logo design by beau morrow for left hand design in austin texas. A vintage-style logo for 11th Street Cowboy Bar featuring bold navy and red text on a tan background. The design includes the phrases “Live Music,” “Cold Beer,” and “Bandera TX” with a small Texas state silhouette at the top center.
11th Street Cowboy Bar logo design by beau morrow for left hand design in austin texas. A branding sheet featuring multiple logo variations for "11th Street Cowboy Bar" in Bandera, Texas, along with a five-color palette of navy, rust red, tan, and two cream tones. Logos include circular and rectangular designs with phrases like “Live Music & Cold Beer” and “Biggest Little Honky Tonk in Texas,” shown on both light and dark backgrounds.
11th Street Cowboy Bar tshirt design by beau morrow for left hand design in austin texas. 11th Street Cowboy Bar tshirt design by beau morrow for left hand design in austin texas. Two t-shirts featuring 11th Street Cowboy Bar branding. The navy shirt on the left displays a vintage-style badge logo with "Cowboy Bar" and "Live Music, Cold Beer, Bandera TX" in tan and red. The red shirt on the right shows a circular white design with "11th Street Bandera TX Cowboy Bar" surrounding a Texas icon and the phrase "Live Music ★ Cold Beer."

Logo variations allow for a successful responsive branding package, crucial for any business.

Having multiple versions of your logo allow for flexibility in your branding moving forward. The seal, stacked, horizontal, blocked, tagged, badge and icon versions allow 11th Street Cowboy Bar to easily plug their logo into any application that comes their way. When working on this bar logo design we agreed a look thats very Texas-forward was appropriate to their brand, and appealing to their customers.

What? A bar that has it’s own stand alone brick & mortar retail shop on-site? Take my money.

11th Street Cowboy Bar is unique in that it has it’s own retail shop on-site. This shop has its own unique story and the merch options grow weekly. When the bar gets packed for a show in the thousands, people get their wallets out. Merch was a big driver in the rebrand, and the flexibility in branding options we created allows for endless applications. As we create more merch for them we’ll update our site regularly, more to come!

11th Street Cowboy Bar koozie design by beau morrow for left hand design in austin texas. Two beverage cans wrapped in dark denim-textured koozies featuring a vintage-style logo that reads “11th Street Cowboy Bar, Bandera TX” with the phrases “Live Music” and “Cold Beer” in red. One can stands upright while the other lies on its side, both showcasing the rustic branding.

Stay tuned for more!

As we work together we’ll continue to update this page as more projects are completed.

If you’re in need of a bar logo design or a similar full spectrum branding package like this feel free to contact us here. We look forward to hearing about your next project!